InterAction Training’s website welcomes visitors with a list of upcoming training events and a slider that rotates important events or promotions.
Because e-mail is the most important way for InterAction Training to contact its audience, a newsletter signup form with a choice of interests is also prominently displayed.
A combination of the latest blog posts and talk-show episodes are featured in the next section of the home page. The homepage concludes with a customer testimony carousel and a list of well-respected, recognizable customers to create a feeling of trust.
The site regularly features blogs cross-referencing InterAction’s events. InterAction Training also hosts a talk show on industry-related topics. Both of these efforts help to boost SEO and reach new audiences.
We also implemented a full-featured eCommerce solution with membership and subscription-based benefits and discounts.